Sunsweet Amazin Prune Juice Shots Commercial
This fluid was clear before.
The Color of the liquid inside this bottle was clear before. It looked no different than water. The company added a new flavor, and the new color was purple.
Instead of re-shooting we decided to reach out to one of our VFX and Advanced editors. Within 4 days we replaced all the shots with what appears to be real purple fluid meaning all that color was added by us in post.
For the People
Visual effects (VFX) is a term used to describe imagery created, manipulated, or enhanced for any film, or other moving media that cannot take place during live-action shooting. VFX is the integration between actual footage and this manipulated imagery to create realistic looking environments for the context.
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