Sunsweet Amazin Prune Juice Shots Commercial
Wake up and smell the ...Prune Juice?
A interesting Video Effects Project.
This fluid was clear before.
The Color of the liquid inside this bottle was clear before. It looked no different than water. The company added a new flavor, and the new color was purple.
Instead of re-shooting we decided to reach out to one of our VFX and Advanced editors. Within 4 days we replaced all the shots with what appears to be real purple fluid meaning all that color was added by us in post.
CLIENT:
Sunsweet Prunes
DATE:
May 2019
PROJECT:
For the People
Visual effects (VFX) is a term used to describe imagery created, manipulated, or enhanced for any film, or other moving media that cannot take place during live-action shooting. VFX is the integration between actual footage and this manipulated imagery to create realistic looking environments for the context.